Magazine // Kate De Jong
Business SuccessProductivity

How to Quickly Grow Your Business with 90 Day Goals

Ninety day goals bring laser focus to the most important next steps in your business, over and over again. Those of you running your own business know how important planning and goal setting are to your success. We see it time and time again with our clients: Those who plan, set goals and follow through on their goals, succeed. Those who don’t plan and set goals end up failing. It’s as simple as that. But not all goals are effective at driving progress and success in your business. The sweet spot for goal setting, without a doubt, is 90 days...

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A woman writes in a notebook on a table with a cup of coffee and a croissant.
Marketing

How to Win More Clients with a Powerful Customer Value Journey

Marketing and selling are all about building relationships, and people only buy from people they know, like, and trust. When was the last time you bought something from someone who you don’t know or trust? I’m guessing you’re like the rest of us, and you’ve never done that.

It takes time to build a relationship and there are roughly eight different stages.

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Female entrepreneur sitting on her desk, writing on her notebook with her laptop.
MarketingSales

How to Make Your Product Launch a Spectacular Success

Have you ever tried to launch something and it flopped?  Did you pour your heart and soul into an offer that you were super proud of and yet no one seemed to want it?  We see it all the time with new businesses. And it’s heart breaking when that happens.  But the good news is that it can be completely prevented with a comprehensive, powerful launch strategy. Where Do Launches Go Wrong? Launches go wrong when there’s no thought or strategy put into the build up period prior to...

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Woman standing in front of a white wall. Thinking about her ideal business.
MarketingOnline MarketingSales

The Confused Person Never Buys: How to Make Your Offerings Clear so You’ll Never Lose a Customer Again

You might have heard the saying: The confused person never buys. When we’re confused, we don’t purchase. Simple as that. I’m sure you’ve been there yourself many times. You see something you’re interested in online, so you click through. But then you end up confused about exactly what they’re offering. Or maybe there are too many choices and you don’t know which one’s right for you. And because it’s all too hard and you’re busy, you bounce. You click away and get back to what you were...

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EmpowermentPersonal Growth

15 Great Books that Every Female Entrepreneur Needs to Read

Here’s a list of fifteen books that I think every female entrepreneur needs to read. These are my favourites and the ones that have had the biggest impact on me. Whether you’re just starting out or you have an established business, the following books are guaranteed to give you many “ah-ha!” moments and inspiration. After all, there’s always more to learn. I hope you enjoy these books as much as I did.

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