10 No-Cost Facebook Engagement Tips

10 No-Cost Facebook Engagement Tips

Since Facebook changed its algorithm to promote personal connections, posts from business pages have been buried deeper and deeper in followers’ news feeds. You might see the same post from a friend over and over again, but somehow miss exciting updates from your...read more
The Best Business Ideas for You

The Best Business Ideas for You

You have a strong entrepreneurial spirit, and a desire to start your very own business. As a smart, motivated businesswoman, you have plenty to prove, a range of business ideas to choose from, and a strong desire to succeed. But what’s your best path to success? What...read more
Top 12 Website Necessities

Top 12 Website Necessities

Every type of business needs a website. After all, the internet is where consumers are going to research and make purchases. But is having any old website enough for a female entrepreneur to build and grow her small business? It’s not. In fact, there are a number of...read more
How to Write a Marketing Plan

How to Write a Marketing Plan

You use lots of different strategies in your business. You predict how much inventory you’re going to need. You’ve chosen your brand’s colours and designed its logo to attract a particular segment and to appeal to your target market. You’ve worked out a strategy for delegating all the tasks necessary for opening your new business…or covering responsibilities as it grows.
And yet, you don’t have a marketing plan.

read more