The Art of Content Marketing: How to Build Your Brand Credibility and Easily Win New Clients
Content Marketing builds trust, credibility and confidence in your brand. It provides value to the customer, and to turn your followers into paying clients. So how do you implement a Content Marketing strategy that allows you to be consistently visible, but doesn’t consume all your time? Here are 7 steps to help you build your Content Marketing strategy!
How to Create A Powerful Tagline that Sells
Apple told you to think different. Volkswagen said to think small. Samsung said to do what you can’t. And Skittles just wants you to taste the rainbow. Tagline, Strapline, Slogan…whatever you call it, your brand name isn’t complete without one. A good tagline should articulate the value that people can expect from your brand, while positioning your brand in the market. For small businesses who rely more heavily on print marketing, taglines are essential. They make it clearer to...
Why Now Could Be The Perfect Time To Grow Your Social Media
We’re living in strange circumstances. With quarantine and social distancing rules affecting Australians across the country, most businesses have been forced to pivot, looking for new avenues in which to continue operating. It’s a stressful time for everyone, especially for sole traders and entrepreneurs, whose businesses are suffering in these new circumstances. Many industries have had to shut down completely because of Covid-19, and a lot of people have lost their jobs or...
How to Control Business Cash Flow Through the Crisis
I am here to support and encourage you to make it to the finish line, so I’d like to share six things that you can do right now to keep moving towards that line, and feel good about your business on the other side of it.
Opportunity in the Chaos: How Fempire has Pivoted to Survive the COVID-19 Crisis
These are crazy times. Less than four weeks ago, our Fempire team was busily preparing for our big national tour of Australia which would consist of a five-city tour (Perth, Adelaide, Brisbane, Melbourne and Sydney) to inspire, educate & empower women in business with free marketing and social media trainings. Our live, in-room training events of 100+ ladies are also the way we promote our business and coaching programs to generate new clients and revenue. We’d had the biggest number of...
Working From Home While Homeschooling: Be Productive, School Your Kids AND Keep Your Sanity!
Working from home is a new experience for a lot of us, and even if you’ve been doing it for years, you now have a whole lot of new factors to consider. You have to be flexible with your day to day schedule and willing to make concessions with your time. It’ll take time to adjust and find a balance. Add homebound kids into the equation and you have to wonder how anyone is supposed to get any work done.
Take Better Care of YOU: What Self-Care is and How to Embrace its 5 Dimensions
Self-care is a matter of health and well-being. It’s self-initiated action intentionally taken to improve personal health and maintain well-being. Now let’s take a look at the 5 Dimensions of Self Care and how you can apply them in your daily life.
3 Important SEO Trends You Need to Know About in 2020
Search Engine Optimisation is one of the most important forms of Inbound Marketing that you can engage in as a business owner. Inbound marketing refers to marketing efforts that are designed to draw visitors and potential customers in, rather than outwardly ‘pushing’ a brand or product.
6 Powerful Productivity Strategies That Will Help You Get More out of Your Day
Learn the powerful productivity strategies that will help you be an engaged mother while growing your business at the same time.
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