Magazine // sales
Business SuccessEmpowerment

Sell Like a Lady: Why Women are Better at Selling than Men

When you think of the perfect salesperson, you probably picture a man. You know the one, he’s at your front door with a smarmy smile, darting eyes, and slick pitch about why you NEED to buy what he’s selling.  Is that just me?  Okay, so I know I’m stereotyping, but the fact is that selling has always been a male-dominated industry. After all, the term ‘salesman’ is still used far more frequently than ‘salesperson’.  But would it shock you to learn that women are actually far...

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Business SuccessMarketing

How to Make it Easy for Your Perfect Customer to Find You

Today, we’re going to talk about how you can be sure you’re being seen in all the right places. As female entrepreneurs, we are naturally more in-tune with the people who need our services. However, we can easily be mistaken about where to find those people, or about what they need to see and hear to make them sit up and take interest. In this article I'll teach you how to attract your ideal customers.

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MarketingOnline MarketingPersonal Growth

You Can LOVE to Sell

How do you feel after scheduling a meeting with a potential client? Do you break out in a cold sweat? Do you think about calling in sick? Or do you resolve, early on, not to worry too much about losing the sale because you're "just not that good at this"? There's a problem—and it's not you. Because you're a woman, most of the things you've been taught about selling don't apply, and that's why it's not working (and the reason you're not enjoying it). Does that mean you're wrong for the job?...

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