Top 12 Website Necessities

Top 12 Website Necessities

Every type of business needs a website. After all, the internet is where consumers are going to research and make purchases. But is having any old website enough for a female entrepreneur to build and grow her small business? It’s not. In fact, there are a number of...read more
How to Write a Marketing Plan

How to Write a Marketing Plan

You use lots of different strategies in your business. You predict how much inventory you’re going to need. You’ve chosen your brand’s colours and designed its logo to attract a particular segment and to appeal to your target market. You’ve worked out a strategy for delegating all the tasks necessary for opening your new business…or covering responsibilities as it grows.
And yet, you don’t have a marketing plan.

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