Magazine // Business Success
Business SuccessEmpowermentSales

Sell Like a Lady: Why Women are Better at Selling than Men

When you think of the perfect salesperson, you probably picture a man. You know the one, he’s at your front door with a smarmy smile, darting eyes, and slick pitch about why you NEED to buy what he’s selling.  Is that just me?  Okay, so I know I’m stereotyping, but the fact is that selling has always been a male-dominated industry. After all, the term ‘salesman’ is still used far more frequently than ‘salesperson’.  But would it shock you to learn that women are actually far...

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Business SuccessOnline MarketingSales

How To Boost Your Revenue Quickly With Google Reviews

Google reviews are an extremely powerful tool to attract clients and boost your revenue quickly. Did you know that they can help you to rank more highly in Google search results than businesses who use paid advertising or advanced (SEO) Search Engine Optimisation? Google reviews are an underestimated tool that can drastically increase your visibility and credibility, bringing you a consistent flow of leads and clients. In this article I’m going to explain how and why Google reviews are so powerful and how you can use them to your advantage.

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Business Success

The 6 Stages of Business Growth – and 3 Important Reasons Why You Need to Know Which One You’re In

Did you start your own business because you were tired of the constraints of your job and you craved more freedom and flexibility? Perhaps you don’t like working for someone else and you wanted to be your own boss? Or maybe you went into business because you have a product or service that you’re passionate about and you love making a difference in the lives of others through your work. There are so many benefits to working for yourself, and being your own boss really is a beautiful...

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Business SuccessMarketingSales

How to Make it Easy for Your Perfect Customer to Find You

Today, we’re going to talk about how you can be sure you’re being seen in all the right places. As female entrepreneurs, we are naturally more in-tune with the people who need our services. However, we can easily be mistaken about where to find those people, or about what they need to see and hear to make them sit up and take interest. In this article I'll teach you how to attract your ideal customers.

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Business Success

How to Budget Like a Boss: Business Budgeting Tips for Entrepreneurs

When you have a business budget, you will know at a glance if your business is performing well, or if you need to make adjustments. A business budget will also help you make decisions like when to hire, when to cut expenses (and by how much), when to ramp up marketing, when to make processes more efficient or cost-effective, and when to purchase equipment, amenities or supplies.

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BrandingBusiness Success

Discover Your Ideal Brand Archetype

Does your business have a brand? And furthermore, does your brand have core values and a purpose that ultimately translate into something that feels like a personality? If so, you’re oh-so-close to establishing a brand archetype. Archetypes are a concept that has existed for many years, with roots set deep in Greek mythology. However, it wasn’t until the early 20th century that this concept was given its name. Carl Jung, founder of Analytical Psychology, discovered that humans have a...

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Business Success

How to Quickly Grow Your Business with 90 Day Goals

Ninety day goals bring laser focus to the most important next steps in your business, over and over again. Those of you running your own business know how important planning and goal setting are to your success. We see it time and time again with our clients: Those who plan, set goals and follow through on their goals, succeed. Those who don’t plan and set goals end up failing. It’s as simple as that. But not all goals are effective at driving progress and success in your business. The...

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Business Success

Build Your Dream Team by Outsourcing the Boring Bits

Your team: It’s your business’s very own collection of rock-star professionals, united in your brand’s vision and mission. Some—but not all—of those team members are your employees. The rest are contractors you’ve outsourced for their remarkable skills, the gifts they bring…the gaps they fill. No? Maybe you haven’t experienced the benefits of outsourcing. Maybe insufficiencies within your team are costing you contracts, or skill gaps are putting your entire team under immense pressure,...

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