Today, we’re going to talk about how you can be sure you’re being seen in all the right places. As female entrepreneurs, we are naturally more in-tune with the people who need our services. However, we can easily be mistaken about where to find those people, or about what they need to see and hear to make them sit up and take interest. In this article I’ll teach you how to attract your ideal customers.
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When you have a business budget, you will know at a glance if your business is performing well, or if you need to make adjustments. A business budget will also help you make decisions like when to hire, when to cut expenses (and by how much), when to ramp up marketing, when to make processes more efficient or cost-effective, and when to purchase equipment, amenities or supplies.
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As female business owners, we have a unique responsibility to honour the principles of IWD, as well as help spread the word about #IWD2020. You have one month to get this done, and we’re here to help you discover ways your business can celebrate and raise awareness.
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Brand photos are an essential part of your visual brand identity. This comprehensive guide goes through how you can take and use photos that support your brand.
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