What does your email marketing campaign look like? Is it amazing? Mediocre? Non-existent? With the recent rise of social media, email marketing has been somewhat pushed aside to make way for its younger, flashier sister - social media marketing. With the...
Do you consider yourself a risk-taker? I hope your answer is yes! Taking risks is a part of life and being able to make major decisions is pivotal for any business owner. However, if you aren’t afraid to take big risks, you’re one of the few women who actually...
Who comes to mind when you hear the word entrepreneur? Oprah Winfrey, Beyonce, Sheryl Sandberg, Gina Reinhardt, Janine Ellis? While these are all great examples of entrepreneurs, the problem with only thinking about famous women is that they make it seem...
When the members of your target market are scrolling through their social media feeds, they’re looking for one thing in particular... A reason to stop. They’re looking for something that piques their interest, grabs their attention…lights their fire. And that...
If you think that a business coach might be able to help you in your business, there are a few things that you need to work out before you start looking. When I started doing my initial research into becoming a coach, I was saddened with the number of people who were disappointed with their business coaching experience. So I’ve written this guide, in the hopes that it gives you an idea of the process you should go through before engaging a coach.
Being in business for yourself has so many benefits. And being your own boss really is a beautiful thing. If you’re contemplating taking that big step to start your own business, take note of these three key things that will give you the best chances of success.
The small business world is changing. Female small business owners are becoming increasingly common in Australia, and in fact, over 35% of all small businesses in Australia are now owned by women. (Way to go ladies!) Over 50% of all start-ups in Australia are...
Here’s a list of fifteen books that I think every female entrepreneur needs to read. These are my favourites and the ones that have had the biggest impact on me. Whether you’re just starting out or you have an established business, the following books are guaranteed to give you many “ah-ha!” moments and inspiration. After all, there’s always more to learn. I hope you enjoy these books as much as I did.
When you think of the perfect salesperson, you probably picture a man. You know the one, he’s at your front door with a smarmy smile, darting eyes, and slick pitch about why you NEED to buy what he’s selling. Is that just me? Okay, so I know I’m...