Magazine // Marnie LeFevre
Business SuccessPersonal Growth

Leverage the Abundance Factor

By | 5 min read

Women entrepreneurs have been told for decades that we have to choose. Marriage or Start-Up, Family or Business, Recreation or Success. When in fact, the truth lies in an entirely different place. It turns out that the happier we are in our personal lives, the more productive and profitable our businesses are. How can this be? Well, it turns out that the attitude that causes lots of good things to happen in our lives. Is the same attitude that promotes success. One area supports the other,...

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Woman sitting in the garden thinking, holding a pen and paper.
MarketingOnline Marketing

How to Write a Marketing Plan

By | 4 min read

You use lots of different strategies in your business. You predict how much inventory you’re going to need. You’ve chosen your brand’s colours and designed its logo to attract a particular segment and to appeal to your target market. You’ve worked out a strategy for delegating all the tasks necessary for opening your new business…or covering responsibilities as it grows.
And yet, you don’t have a marketing plan.

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Woman tapping on marketing plan
MarketingPersonal GrowthSales

Women in Business: Why they Under-Charge

By | 4 min read

It's an epidemic: Business women are charging too little for their products and services. As a result, they're over-working themselves just to keep up. Sound familiar? Do you find yourself working extra hours or making financial sacrifices in order to maintain margins? Or do you drop your prices, only to attract the kinds of customers you don't want? Give away your product just to say you've made X amount in sales this month?  These are the people who will naturally...

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A female entrepreneur holding a piggy bank
Personal Growth

Does Intuition have a Place in Business?

By | 4 min read

Your intuition attempts to speak to you every day, in words, sounds, visions, smells, feelings, emotions, sensations and so much more. It has seen and experienced things that add to your psyche’s massive bank of subconscious awareness, and it’s all there just waiting for you to access it and use it to make important decisions.

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Does Intuition have a Place in Business?
Online MarketingSocial Media

Social Media Platforms for your Business

By | 5 min read

Social media isn't just "social." It can be any business woman's key to reaching her target market and making invaluable business connections. However, it can be challenging to figure out which social media platforms to use. And how to use them to promote your brand. So, without delay, let's get into the different channels and their marketing capabilities. Facebook: This social media giant has the most recognition of all the platforms, as well as the largest demographic range. That means...

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woman with ipad that says social media
Business Success

What’s in a Business Plan: 15 Things Every Businesswoman Should Know

By | 5 min read

There are lots of reasons to have a business plan, and I’m sure you’re aware of many of them. However, one of the most important reasons—and one that’s often overlooked—is the value of having a business plan for your own inspiration, motivation, guidance and achievement.

need to make beneficial decisions for the building and growth of your start-up, small business or micro-business.

Here are 15 things every business plan needs to include!

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Female entrepreneur is thinking on how to make her business grow.
Business Success

Do You Really Need a Business Plan?

By | 4 min read

You've been told you need a business plan. And even though you're not 100% certain what that is. You're wondering if it's really necessary for your small or micro business in this, the 21st Century. Things aren't as strict as they used to be, right? You've got the plans for your business in your head. You can send out anything people need with the stroke of a key. Instead of submitting some stuffy document, right? Well, I can understand how you might've developed those impressions. However,...

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Do you Really Need a Business Plan?

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