Business Success

A Fascinating Perspective into Business Ownership and Gender

In the United States alone there are over 11.3 million female-owned businesses. But, how do they compare to those run by men? From the get-go, women are more likely to start businesses than men with 47% of women following through on starting a businesses, compared with 44% of men. Interestingly, from 2006 to 2016, in Australia the proportion of women as business owners/managers rose from 31% to 33%. This growth may have been small, but it is significant when considering that there was also...

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BloggingGraphic DesignMarketingOnline MarketingSocial Media

How To Grow Your Pinterest Audience When You Create a New Account

So, you’ve heard all the wonderful advice about how you need to be using Pinterest to grow your business’s audience, and you’ve created a Pinterest account...but you’re not sure what to do next. How do you actually start gaining traction and building an audience? Before we get into how you can grow your Pinterest audience for your business, the very first step is to make sure your Pinterest account is actually a Business account - not a Personal one. If it is a Personal account, it’s easy...

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